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ARTICLES
InBusiness Phoenix, 3/2/22
Propelling Women’s Business Dreams
with the RECREATE Action Tank
Mylls and Lamson developed the program to give women the roadmap and the accountability to launch their ideas into viable businesses or nonprofit organizations. RECREATE encourages women to reimagine what’s possible, to take action, to be authentic and to create their own legacies.
In addition to offering their own expertise throughout the course, Mylls and Lamson bring in a team of team of highly skilled and successful female business leaders and owners to guide members through the skills, strategies and essential knowledge needed for business success.
Phoenix Business Journal, 1/18/22
Phoenix startup founder wins
pitch contest for women entrepreneurs over age 40
Recreate Now, a Valley company formed to assist and inspire women over 40 to start their own businesses, held its first pitch event for eight entrepreneurs on Jan. 15, a sort of graduation ceremony for its initial cohort of recruits.
The company’s Recreate Action Tank pitch contest, held at the Fabric fashion startup space in Tempe, featured a "Shark Tank" style pitch contest with a panel of six judges choosing the winner. The fledgling business founders went through a six-month program to get to that point.
After all of the on-stage pitches concluded, the winner of the event — who received a check for $2,500 — was Chris Landberg, a longtime tennis player and the founder of Put Away Bags. Landberg is looking to design and sell what the company describes on its website as the customizable “perfect tennis bag.”
Phoenix Business Journal, 12/20/21
Valley women form accelerator
to help females over 40 start businesses, nonprofits
A pair of Valley women have formed a company called Recreate Now with the specific purpose of helping women over 40 start a business or nonprofit organization.
Recreate Now is currently running its first accelerator, called the Recreate Action Tank, to help first-time female entrepreneurs learn the ropes of launching a new venture.
“There isn't something out there, really, for this target group,” Recreate Now co-founder Melissa Lamson said. “It's interesting that the accelerators don't sort of angle themselves towards women … the courses you can take, none of them are really that helpful to actually taking action to do something. And so we thought, why not start this?”
TV
The List
Melissa Lamson on The List on International Women's Day. An opportunity to discuss the role of women in leadership both internally and externally.
Fox News 10
And the winner is... Chris Landberg!
Fox News 10 interviews Chris on her big win at the RECREATE Pitch Event, January 15, 2022.
AZ12
The Co-Creators of RECREATE speak with Channel 12 News about incentivizing women entrepreneurs through a pitch competition at the end of their business and nonprofit building program.
STNTV
Melissa speaks with the Presidents of the Hispanic and African American Chambers of Commerce in Phoenix on women over 40 becoming entrepreneurs, building businesses and nonprofits.
VIDEOS
Videocast
Melissa is interviewed by Catherine Gray from SheAngelInvestors.com, investing in women-owned businesses is the way to go!
Video Testimonials
Learn more about the RECREATE Action Tank and hear from our current members.
Videocast
Kim & Melissa, Co-Creators of RECREATE, speak with 3x Emmy-Award Winner, Catherine Anaya
Videocast
Melissa speaks with Blitzbe Today about powerful women building businesses and nonprofits and shares a fun story about Keith Richards, of the Rolling Stones...
PRESS RELEASES
RECREATE Business Accelerator Announces Pitch Event Sponsors
Blue Cross Blue Shield of Arizona, Bank 34, and in partnership with the Arizona Commerce Authority
PHOENIX (Jan. 13, 2021)— RECREATE Now LLC — the business accelerator action tank designed to serve as a one-stop-shop business and nonprofit building program for women 40 and older — announces the sponsors for its upcoming pitch event on Jan 14. Blue Cross Blue Shield of Arizona serves as the premier sponsor while Bank 34 serves as another valued sponsor the event. RECREATE is also in partnership with the Arizona Commerce Authority.
“As a local company, we have made it a point of emphasis to support innovation here in Arizona and our partnership with RECREATE underscores our commitment,” says Mike Groeger, vice president of commercial group and specialty sales for Blue Cross Blue Shield of Arizona. “We are proud to support RECREATE, small businesses, and women entrepreneurs among the state.”
RECREATE Expands Demographic to Include Women 40 and Over
Success of Inaugural Action Tank Brings New Developments for 2022 Program
PHOENIX (Nov. 4, 2021)— Now closing in on the completion of its inaugural business accelerator program, RECREATE Now, LLC, which launched in 2021, has announced the expansion of its membership to include women 40 and over. The RECREATE Action Tank is set to welcome this demographic for its 2022 programs, which launch this January.
The RECREATE Action Tank serves as a complete one-stop-shop incubator for women and is designed to provide members with the laser-focus, tools, and connections, necessary to take their business or nonprofit from idea to launch by the end of the six-month program. With the success of the first program, which was initially targeted to women 50 and over, RECREATE Co-Creators Kimberly Mylls and Melissa Lamson determined future programs would be opened up to applicants ages 40 and over.
PODCASTS
Podcast
Melissa is a guest on Own it Girl with Diane Brennan. She speaks about women moving to Phoenix and starting businesses.
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Podcast
Melissa speaks with Russell Benaroya from Stride Services about women entrepreneurs over 40. (Click on the image)
